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	<title>Lance Weiler :: story architect / experience designer of 21st century stories and social experiences</title>
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	<link>http://lanceweiler.com</link>
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		<title>Wish for the Future</title>
		<link>http://lanceweiler.com/2012/03/wish-for-the-future/</link>
		<comments>http://lanceweiler.com/2012/03/wish-for-the-future/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 05:38:51 +0000</pubDate>
		<dc:creator>lw</dc:creator>
				<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://lanceweiler.com/?p=570</guid>
		<description><![CDATA[Last week at SXSW interactive I unveiled a new project I&#8217;ve created and designed entitled Wish for the Future in a special presentation in the Digital Domain section of the ...]]></description>
			<content:encoded><![CDATA[<p>Last week at SXSW interactive I unveiled a new project I&#8217;ve created and designed entitled <em><a href="http://wishforthefuture.com">Wish for the Future</a></em> in a special presentation in the Digital Domain section of the festival.</p>
<p><a href="http://lanceweiler.com/wp-content/uploads/2012/03/wish.jpeg"><img class="alignnone size-full wp-image-571" title="wish" src="http://lanceweiler.com/wp-content/uploads/2012/03/wish.jpeg" alt="" width="490" height="490" /></a></p>
<p>ABOUT THE PROJECT<br />
How do we make the world work for 100% of humanity?</p>
<p>Wish for the Future mixes participatory storytelling and design science to envision a better world. Participants make a wish for the future. Wishes are granted through a creative act such as writing a story, making a piece of art, sharing a song, or creating a video. Then granted wishes are prototyped using 3D printers and software hacks in an effort to create a tangible artifact. Afterward, wishes, creative expressions and prototypes will be placed in multiple time capsules and buried for 100 years.</p>
<p>Inspired by the Voyager Golden Records that were sent into space in 1977 and the work of Buckminster Fuller, Wish for the Future is an effort to ignite the imagination of many through experiential learning, creative expression and collaboration.</p>
<p>A Reboot Stories prototype created by Lance Weiler and produced by Janine Saunders, Wish for the Future is released under a creative commons license and is intended to be shared, remixed and expanded.</p>
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		<title>Godfrey&#8217;s Flower</title>
		<link>http://lanceweiler.com/2012/01/godfreys-flowers/</link>
		<comments>http://lanceweiler.com/2012/01/godfreys-flowers/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 06:20:15 +0000</pubDate>
		<dc:creator>lw</dc:creator>
				<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://lanceweiler.com/?p=458</guid>
		<description><![CDATA[Over the last year or so I&#8217;ve started providing Story Architecture and Experience Design services to brands, agencies and studios. I&#8217;ve had the pleasure of working on some amazing projects. ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://lanceweiler.com/wp-content/uploads/2012/01/screen-capture-44.png"><img src="http://lanceweiler.com/wp-content/uploads/2012/01/screen-capture-44-300x208.png" alt="" title="screen-capture-44" width="300" height="208" class="alignnone size-medium wp-image-459" /></a></p>
<p>Over the last year or so I&#8217;ve started providing Story Architecture and Experience Design services to brands, agencies and studios. I&#8217;ve had the pleasure of working on some amazing projects. One such project launched this past week at the Sundance Film Festival. Together with the Coca Cola company, McCann-Erickson and Mirada Studios, I helped to create and design a rich collaborative storyworld entitled <em><a href="http://godfreysflower.com">Godfrey&#8217;s Flower</a>.</em> The project is a dynamic storytelling project that embraces the Coca Cola company&#8217;s Content 2020 initiative. Here&#8217;s what <a href="http://www.fastcocreate.com/1679418/coca-cola-at-sundance-a-marketer-explores-whats-next-in-storytelling">Fast Company</a> had to say about the collaboration.</p>
<p>A description of the project from the Godfrey site.</p>
<blockquote><p>Godfrey’s Flower is a dynamic storytelling project, curated by The Coca-Cola Company, McCann-Erickson, and Mirada Studios. Premiering at Sundance within the New Frontier program, Godfrey’s Flower will push the boundaries of classic narrative tradition and explore the outer edges on how stories could be well told, in an era where technology is evolving the way we all connect to each other.</p></blockquote>
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		<title>Story R&amp;D &#8211; a look at building stories for 21c</title>
		<link>http://lanceweiler.com/2011/12/story-rd-a-look-at-building-stories-for-21c/</link>
		<comments>http://lanceweiler.com/2011/12/story-rd-a-look-at-building-stories-for-21c/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 06:29:44 +0000</pubDate>
		<dc:creator>lw</dc:creator>
				<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://lanceweiler.com/?p=429</guid>
		<description><![CDATA[I made the following presentation in London this past fall. From the Power to the Pixel program &#8220;Lance shares his first hand experience in what it takes to build original ...]]></description>
			<content:encoded><![CDATA[<p>I made the following presentation in London this past fall.</p>
<p><iframe src="http://player.vimeo.com/video/31913135?title=0&amp;byline=0&amp;portrait=0" frameborder="0" width="500" height="338"></iframe></p>
<p><strong>From the <a href="http://powertothepixel.com">Power to the Pixel</a> program</strong><br />
&#8220;Lance shares his first hand experience in what it takes to build original storyworlds. From Pandemic 1.0 which invaded the Sundance Film Festival this year, to his new participatory storytelling trilogy, Reboot Stories, which kicked off this year with an actual space launch &#8211; Lance pulled back the curtain on the process and shared his experience at Power to the Pixel&#8217;s Cross-Media Forum, October 2011.&#8221;</p>
<p>Here&#8217;s a recent article from WIRED that provides some insight into Robot Heart Stories and what some of the takeaways of the experience were.</p>
<p>&nbsp;</p>
<h2>Robot Heart Stories Sends Kids on Cross-Country Trek Fueled by Imagination</h2>
<p>By Mildred I Lewis</p>
<p><a href="http://lanceweiler.com/wp-content/uploads/2011/12/laika.jpg"><img class="alignnone size-full wp-image-430" title="laika" src="http://lanceweiler.com/wp-content/uploads/2011/12/laika.jpg" alt="" width="500" height="343" /></a><br />
Image by Mike Hedge and Tiffani Bearup</p>
<p>&#8220;Lance Weiler’s most recent project began with a simple yet provocative question: can a robot reboot education? To answer that question, Weiler collaborated with fellow Workbook Project contributor Janine Saunders in creating Robot Heart Stories with a team of more than 50 creative professionals.</p>
<p>For the project, students in a Los Angeles elementary school class and a Montreal media workshop teamed up to send Laika, a small female robot scientist, from Canada to California. As a team of award-winning photographers drove the robot across country, the 42 students fueled Laika’s journey with stories, videos and letters. Photographers and other artists brought the children’s work to life and, in turn, uploaded their work to the website.&#8221;<br />
<a href="http://www.wired.com/magazine/2011/12/plush-robot-takes-a-trip-fueled-by-students-imagination/">Read More</a></p>
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		<title>Bears, Robots and travel</title>
		<link>http://lanceweiler.com/2011/11/398/</link>
		<comments>http://lanceweiler.com/2011/11/398/#comments</comments>
		<pubDate>Sat, 19 Nov 2011 09:32:50 +0000</pubDate>
		<dc:creator>lw</dc:creator>
				<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://lanceweiler.com/?p=398</guid>
		<description><![CDATA[&#160; I&#8217;m excited to be part of the creative team working on Bear 71, a wonderful project from Leanne Allison &#38; Jeremy Mendes. I&#8217;m co-creating the installation and doing experience ...]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<p>I&#8217;m excited to be part of the creative team working on <a href="http://www.sundance.org/festival/film-events/bear-71/">Bear 71</a>, a wonderful project from Leanne Allison &amp; Jeremy Mendes. I&#8217;m co-creating the installation and doing experience design in conjunction with the <a href="http://interactive.nfb.ca/#/">National Film Board</a> of Canada. <a href="http://www.sundance.org/festival/film-events/bear-71/">Bear 71</a> unfolds at Sundance as an official selection of New Frontier this coming January.</p>
<p><a href="http://lanceweiler.com/wp-content/uploads/2011/11/screen-capture.png"><img class="alignnone size-full wp-image-399" title="screen-capture" src="http://lanceweiler.com/wp-content/uploads/2011/11/screen-capture.png" alt="" width="498" height="176" /></a><br />
From the Sundance site:</p>
<blockquote><p>Jeremy Mendes and Leanne Allison’s poignant interactive documentary about a bear in the Canadian Rockies illuminates the way humans engage with wildlife in the age of networks, satellites, and digital surveillance. Audiences from around the world can use their smartphones to become part of an interactive forest environment rich with bears, cougars, sheep, deer, and people as they follow an emotional story of a grizzly bear tagged and monitored by Banff National Park rangers.</p></blockquote>
<p>&nbsp;</p>
<h2>Special engagements</h2>
<p><strong>Nov 29th in Melbourne</strong><br />
Screen Australia and StoryLabs are teaming up for a special day entitled <a href="http://www.screenaustralia.gov.au/news_and_events/Events/2011/multistory.aspx">MULTI-PLATFORM STORYTELLING &#8211; FROM IDEA TO MARKET</a>. I&#8217;m the opening keynote for the event which is a gathering of top storytellers from around the world.</p>
<p><strong>Dec 7th in NYC </strong><br />
I&#8217;ve been invited to do a special day long workshop at the <a href="http://action.wgaeast.org/p/salsa/event/common/public/?event_KEY=6280">Writer&#8217;s Guild of America</a> on the future of storytelling. I&#8217;ll be joined by my writing partner Chuck Wendig. The day will explore how to design stories and social experiences that are positioned for the connected world that we live in.</p>
<p>&nbsp;</p>
<h2>Robot Heart Stories</h2>
<p><img src="http://www.tumblr.com/photo/1280/11992832146/1/tumblr_ltqe5lAX521r4wcpk" alt="" width="425" height="280" /></p>
<p>Over 10 days in October, the beta release of <a href="http://robotheartstories.com">Robot Heart Stories</a> took place. It far exceeded my expectations. With over 50 collaborators in 8 countries the project reached students around the world. <strong>Robot Heart Stories</strong> engaged two main classrooms (one in Montreal and one in LA) but also spread to mix of students working across different subjects in various grades. Together the students helped Laika (the robot they named!) to travel from Montreal to LA. Early next year, we&#8217;ll launch Laika along with copies of the student&#8217;s artwork and stories into space. For more on the project visit <a href="http://www.robotheartstories.com">www.robotheartstories.com</a></p>
<p><strong>Some coverage </strong><br />
<a href="http://news.discovery.com/space/robot-heart-stories-111017.html">Discovery News</a><br />
<a href="http://www.good.is/post/can-launching-a-robot-into-space-spark-students-to-think-creatively/">Good Magazine</a></p>
<p>I wrote about co-creation and participatory storytelling in my <a href="http://www.filmmakermagazine.com/news/2011/10/culture-hacker-what-if-5th-graders-ruled-your-storyworld/">Fall Column</a> for Filmmaker Magazine</p>
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		<title>Robot Heart Stories</title>
		<link>http://lanceweiler.com/2011/08/robot/</link>
		<comments>http://lanceweiler.com/2011/08/robot/#comments</comments>
		<pubDate>Sun, 21 Aug 2011 16:13:51 +0000</pubDate>
		<dc:creator>lw</dc:creator>
				<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://lanceweiler.com/?p=393</guid>
		<description><![CDATA[This fall I&#8217;ll be releasing an exciting new participatory storytelling project focused on experiential education, storytelling and creative collaboration. A robot has crash landed in Montreal and now must make ...]]></description>
			<content:encoded><![CDATA[<p>This fall I&#8217;ll be releasing an exciting new participatory storytelling project focused on experiential education, storytelling and creative collaboration.</p>
<p><img src="http://diydays.com/wp-content/uploads/2011/08/robotheartstories.jpg" alt="robot" /><br />
A robot has crash landed in Montreal and now must make her way to LA in order to find her space craft and return home. Two third grade classes in underprivileged neighborhoods, one in Montreal (French speaking) and the other in LA (English speaking) engage in an experiential learning project that utilizes math, science, history, geography and creative writing to place education directly in the hands of students. By using collaborative problem solving and creative writing the students help the Robot make her way across North America. The project concludes with an actual space launch! That&#8217;s right the robot along with copies of the students stories and artwork will board a commercial rocket that is headed to the space station later this fall.</p>
<p style="text-align: center;"><a href="http://lanceweiler.com/wp-content/uploads/2011/08/robot.jpg"><img class="size-large wp-image-394 aligncenter" title="robot" src="http://lanceweiler.com/wp-content/uploads/2011/08/robot-1024x787.jpg" alt="" width="434" height="334" /></a></p>
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		<title>Exciting News</title>
		<link>http://lanceweiler.com/2011/06/exciting-news/</link>
		<comments>http://lanceweiler.com/2011/06/exciting-news/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 16:42:23 +0000</pubDate>
		<dc:creator>lw</dc:creator>
				<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://lanceweiler.com/?p=320</guid>
		<description><![CDATA[A number of exciting things are in the works&#8230; This fall I&#8217;ll be teaching a graduate course at Columbia University. The course is tied to a book that I&#8217;m releasing ...]]></description>
			<content:encoded><![CDATA[<p>A number of exciting things are in the works&#8230;</p>
<p>This fall I&#8217;ll be teaching a graduate course at Columbia University. The course is tied to a book that I&#8217;m releasing entitled &#8220;Building Storyworlds &#8211; the art and craft of storytelling in 21C.&#8221; I&#8217;m looking forward to discussing the present and future of the media industry. </p>
<p><b>World Economic Forum</b><br />
I&#8217;ve been working with the World Economic Forum as part of a steering committee on the &#8220;Future of Content Creation.&#8221; As authorship changes and the democratization of the tools to create spread, the line between amateur and professional continue to blur. The steering committee looks at the impact of content creation in regards to access, emerging business models and its effect on global policy. </p>
<p><b>New Column</b><br />
My upcoming column in Filmmaker Magazine&#8217;s Summer issue focuses on Story Hacks as I share a first hand account of going through TechCrunch&#8217;s Disrupt Hackathon. Over 24 hours myself, a developer and designer go from concept to prototype to presenting on stage in front an audience.   </p>
<p><b>Upcoming speaking</b><br />
Power to the Pixel Labs &#8211; Berlin, Germany<br />
Merging Media Conference &#8211; Vancouver, Canada<br />
StoryWorld &#8211; San Francisco<br />
DIY Days &#8211; LA </p>
<p><b>Recent Press</b><br />
<a href="http://lanceweiler.com/currentpress/moviescope.pdf">Moviescope May/June issue</a><br />
<a href="http://lanceweiler.com/currentpress/moviescope.pdf"> <img src="http://lanceweiler.com/wp-content/uploads/2011/06/moviescope.jpg"></a><br />
The feature article looks at Pandemic 1.0 and the current state of Transmedia Storytelling. </p>
<p><a href="http://lanceweiler.com/currentpress/mediabistro.pdf">Mediabistro &#8211; interview</a><br />
I sat down with Mediabistro to discuss the Sundance Pandemic experience. </p>
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